Buckinghamshire & Beyond
Young Arts Day on October 18
Gainsborough Arts Society capitalises on its famous officer.
One of the challenges often facing a society is recruiting new members. In Lincolnshire, a very large, very rural county, the distances needed to travel to attend meetings can be a barrier. This year The Arts Society Gainsborough and District spent a day talking to prospective members in their local shopping centre: Marshall’s Yard in Gainsborough town.Committee members worked in shifts over a day during the festive season promoting their programme of speakers, their Study Days, visits and holidays. What made their presentation unusual was the presence of the Gainsborough Town Crier. Town criers were protected by law, anything they did was done in the name of the monarch, therefore to harm a town crier was an act of treason. This was a necessary safeguard as the town criers often had to announce unwelcome news such as tax increases. Today’s town criers are dressed to impress in a red and gold coat, breeches, boots and a tricorne hat, a tradition that dates back to the 18th century. Pictured is John Derbyshire: one of TASG&D's valued members and their IT expert. He arrived in full regalia and delighted people visiting the centre.As with any marketing exercise, finding a way to attract the right sort of attention is always the vital ingredient and they were most fortunate that they had such spectacular help. The day sparked considerable interest and was deemed to have been a success.